Choose one genuine project offer
A garden wall, repointing project and subcontract package need different examples. Explain scope, actual coverage and the next step. New-work campaigns should be distinct from recruitment for bricklayers or labourers.
Facebook Ads for bricklayers
Test an approved finished project, before-and-after account or short owner introduction. Match the offer to a useful website page, proportionate instant form or monitored message route.
Ask postcode, work type, approximate scope, customer role and timescale. Audience signals do not verify home ownership, an approved project or a contractor’s purchasing authority. Questions and follow-up establish fit.
Instagram Ads for bricklayers
Use real close-ups, progress clips or a finished-wall walkthrough with readable captions and accurate project context. Explain materials and your role. Get permission for client images and protect private addresses and documents.
Comparable before-and-after views help explain the work. Do not imply a neat photograph proves structural performance or stage unsafe work for a clip. Heritage methods and technical commentary need relevant expertise and review.
Follow enquiries through quotation
Review contact, fit, assessments, quotations and accepted jobs. Retargeting and customer-list use need appropriate data arrangements. A form acknowledgement does not confirm a start date or reserve a crew.
New filming, extensive editing, organic posting, recruitment, CRM integration and automated follow-up need separate scope. No universal daily budget or lead-cost benchmark applies to every brickwork business.
Meta management from £499 monthly
One Facebook and Instagram scope covers planning, setup, copy and creative using approved assets, audiences, placements, testing and reporting. Spend is paid directly to Meta. New production, substantial pages and integrations are separately assessed.
