Choose one genuine service offer
A lighting-control consultation, home cinema brief and whole-home integration project need different examples. Explain who the service suits and the next step. Social discovery can introduce an idea before a buyer searches, but does not establish a ready project.
Facebook Ads for smart home installers
Test an approved project account, customer explanation or short scene demonstration. Compare a relevant website page, proportionate instant form and monitored message route through actual contact and project fit.
Ask postcode, project stage, systems of interest, role and timescale. Available audience signals do not verify home ownership, renovation stage or budget. Let qualification and follow-up establish the brief.
Instagram Ads for smart home installers
Use approved lighting, shading, AV or control demonstrations with readable captions. Identify showroom scenes and concepts rather than presenting them as a client installation. Protect addresses, floor plans, account information, device identifiers and security controls.
Describe your role and supported systems accurately. Energy savings, sound performance and compatibility claims need suitable evidence and conditions. Filming, extensive editing and interactive demonstrations require separate scope.
Support a considered decision
Track fit, consultations, proposals and completed work. Retargeting and customer-list use need appropriate data arrangements. No universal nurture duration or lead cost applies to every business.
Download guides, showroom events, DM automation, CRM workflows and organic posting require separate scope. A form acknowledgement does not confirm a consultation or installation booking.
Meta management from £499 monthly
One Facebook and Instagram scope covers planning, setup, copy and creative using approved assets, audiences, placements, testing and reporting. Spend is paid directly to Meta. New production, substantial pages and integrations are separately assessed.
