Find a story grounded in your actual work
A distinctive commercial installation, a verified community project or a well-explained dataset can offer an editorial angle. A small set of enquiries does not establish regional solar adoption or national energy trends.
| Angle | Evidence needed |
|---|---|
| Local installation story | Approved project facts, photographs and delivery role |
| Commercial or agricultural PV | Client approval, relevant constraints and verified scope |
| Measured project performance | Period, methodology, conditions and limitations |
| Original adoption or enquiry data | Source, sample, dates and definitions |
| Practical expert commentary | Competent contributor and reviewed current facts |
| Community contribution | Confirmed work, partner permission and accurate impact |
Choose media around the reader
Regional outlets may value local projects. Property readers may need survey or battery decisions explained. Business and agricultural publications need relevant project context and procurement questions. Select audiences before choosing the story format.
Approve claims before outreach
Confirm permissions for names, quotations, photographs and partner credits. Protect customer bills, private records and site-security details. State system size, equipment and contractor roles accurately.
Separate predicted output from measured generation. Savings, payback and carbon claims need a defensible method, relevant dates and limitations. Tariffs, incentives, finance, planning and connection claims require current appropriate checks; do not turn a single project into a universal promise.
Prepare a useful destination
- Agree the audience and objective.
- Gather evidence and assess the story.
- Approve facts, quotations and assets.
- Prepare a useful project or resource page.
- Approach relevant editors and report outcomes.
Report coverage, mentions, links and available referral activity separately. Editors control publication and links. Paid distribution and advertorial are separately identified and agreed. Coverage, rankings, AI citations and installations are not guaranteed.
Your website gives readers a clear next step. Link building has its own scope; advertising and organic posting are separate activities.
Digital PR: tailored proposal
Pricing reflects research, evidence, production, outreach and reporting. It is separate from optional link building from £299 monthly. Ongoing press-office support needs its own scope.
