Find a story grounded in real work
An approved commercial project, verified community contribution or carefully reviewed dataset may offer an editorial angle. Explain your role, the evidence and what readers can learn.
| Angle | Evidence needed |
|---|---|
| Commercial project | Approved scope, delivery roles and client permission |
| Expert service explanation | Competent contributor and reviewed current facts |
| Maintenance planning | Actual scope and supported observations |
| Original project or enquiry data | Source, sample, dates and limitations |
| Community contribution | Confirmed work and partner approval |
| Team or service investment | Verified facts and actual operational impact |
Choose publications around the audience
Regional outlets may value local projects. Property and facilities readers may want assessment, service roles and maintenance arrangements explained. Trade publications need genuine technical context and accurate credits.
Approve facts and protect the client
Confirm permission for names, quotations, images and partner credits. Avoid exposing access codes, camera feeds, blind spots, security layouts, control details or personal records. Anonymised examples should not still identify a sensitive site.
Fire safety, standards, inspection cycles, legal duties and insurance statements require current competent review for the actual scope and jurisdiction. Do not treat one installation as proof that a whole building complies, or infer crime or fire trends from a small sample of jobs.
Agree the campaign and destination
- Choose the audience and objective.
- Gather evidence and assess the angle.
- Approve facts, quotations and assets.
- Prepare a useful project or resource page.
- Approach relevant editors and report outcomes.
Report coverage, mentions, links and available referral activity separately. Editors control publication and links. Paid distribution and advertorial are separately identified and agreed. Coverage, rankings, AI citations and contracts are not guaranteed.
Your website gives readers a useful next step. Link building has its own scope; social posting, advertising and crisis communications are separate activities.
Digital PR: tailored proposal
Pricing reflects research, evidence, production, outreach and reporting. It is separate from optional link building from £299 monthly. Ongoing press-office support needs its own scope.
