Organise the range around customer projects
Give visitors clear categories such as sanding, cleaning, breaking, mixing and gardening where they reflect your stock. A homeowner may browse by project while a trade customer knows the equipment name. Both need a short route to the relevant tool and enquiry action.
Use consistent product information
Show actual equipment images, approved specifications and relevant accessories or consumables. Explain the basis of any displayed hire rate and whether deposits, delivery or other charges apply. The hire team remains responsible for confirming suitability and the final arrangement.
Explain collection and delivery clearly
Display genuine depot locations, collection hours, returns arrangements and delivery coverage. State how transport charges are confirmed. Do not imply same-day delivery or collection outside opening hours unless the operator offers it.
Collect an actionable hire request
Ask for equipment or project needs, requested dates, duration, postcode and collection or delivery preference. Give the customer a clear confirmation that the form requests a response. It does not reserve stock or constitute an accepted booking unless an agreed operational system actually supports that process.
Agree catalogue and automation requirements
A marketing website, searchable catalogue and integrated hire platform have different requirements. Product imports, filters, account login, live stock, payments, deposits and hire-software connections need separate assessment and pricing. Establish who maintains rates and stock information before launch.
Protect existing search value during a redesign
Review valuable category and product addresses, downloads and tracking. Retain useful URLs or plan redirects where they change. Check mobile navigation, form delivery and the approved content before publishing.
Show customers the equipment and people behind the service
Use photographs of your actual tools, depot and team, supported product information and genuine reviews. Explain your own stock and any re-hire arrangements accurately. Keep hire rates, collection hours and availability statements current.
Our portfolio and case studies show our work for other local businesses. They illustrate our approach without implying previous tool hire results.
Agree the scope before starting
Website design is included within the agreed Local Authority scope. Standalone website projects, ecommerce and specialist development are quoted separately.
See the full pricing and channel comparison.
Website, SEO and Google Maps in one local plan
Local Authority combines a branded website or agreed improvements to a suitable existing site, ongoing SEO and Google Business Profile optimisation. Launch scope includes up to 10 core service pages and your primary town plus up to five nearby genuine service areas. Ongoing work includes 8–10 researched pages or agreed content improvements each month, technical checks, internal linking and reporting.
First month free, then £499/month. No setup fee. Initial three-month commitment. Months two and three cost £499 each (£998 total for the initial three months). From month four the plan continues at £499/month until cancelled. Availability and the trade and primary-town exclusivity scope are agreed before starting.
After completing the initial commitment and paying outstanding fees, ownership of the agreed content and assets transfers subject to platform and licensing terms. Cancellation requires at least seven calendar days’ written notice before renewal. Hosting after cancellation is £29.99/month, or £50/month including minor maintenance; SEO and marketing stop. Compare packages and read the full terms.
