Gate enquiries generated for your own business.
Our offer is monthly website and marketing work under your brand. We agree the service, area, qualification and delivery route, then build or manage the relevant presence and campaigns. Enquiries generated for your company are not distributed by us to a panel of gate installers.
This differs from purchasing a fixed number of leads or booked appointments. A submitted request, a contactable prospect, a site survey and a won installation are distinct stages. A customer can still independently ask other companies for quotations.
Choose the route that matches demand.
Organic search builds visibility over time. Paid campaigns can reach people once approved and live, without guaranteeing immediate enquiries. If budget is limited, start with a focused service and area rather than spreading spend across every project type.
Qualify installation and repair requests differently.
| Project | What to ask |
|---|---|
| New gate installation | Postcode, domestic or commercial site, gate preference or “not sure”, preferred timing |
| Automation of existing gates | Location, brief gate description, requested upgrade and optional photo |
| Repair or servicing | Location, reported issue, known system details if available and response requirements |
| Access control | Site type, desired function, existing gate system and approximate scope |
| All requests | Usable contact details, concise description and permission for the agreed follow-up |
Customers may not know the motor model, opening width or safety equipment. Allow uncertainty and avoid demanding technical answers before contact. Photos can help the first conversation; they do not replace a competent site assessment or establish whether a gate is safe.
A new gate business with tracked quote enquiries.
Auto Gates Kent launched in May 2026. Since launch, 70 quote form submissions and 28 quote calls have been tracked from people asking about a new automatic gate.
The website presents installation, gate options, repairs, maintenance and access control with coverage across Kent. It gives customers a route to explore the offer and request a quotation.
These figures count tracked forms and calls, not unique customers, completed installations or revenue. We do not attribute them all to SEO, Google Ads or Meta without channel-level evidence.
Read the Auto Gates Kent case study · Explore the live website.
Make delivery and follow-up reliable.
Agree who receives new requests while engineers are on site. Test form submissions, delivery and confirmations before launch. Acknowledge the enquiry and explain the realistic next step. Urgent repair adverts need genuine response availability, while planned installations can use a survey request route.
Track suitable enquiries, contact attempts, surveys, quotations and work won. Treat spam and duplicate requests separately. Tell us why a request did not fit so targeting and qualification can improve: wrong town, unsupported system, unsuitable scope or no usable details.
Compare marketing costs with the work won.
Include management, platform spend and relevant website costs when judging a channel. Review cost per suitable request, survey and won job against contribution after equipment, fabrication, groundworks, labour and other delivery costs. Revenue alone is not the amount available to pay for acquisition.
Arithmetic example only: £1,000 spend plus £499 management totals £1,499. With 15 suitable enquiries it costs about £100 per enquiry; if three become jobs it costs about £500 per job won. These are illustrations, not client results or expected lead costs.
Choose your gate lead generation package.
Send your service priorities, coverage, current website and available capacity. We agree the marketing scope and budget before starting. Read the package details.
