MARKETING FOR SHADE SPECIALISTS

Facebook & Instagram Ads for Awning Companies

Show patio and commercial awning projects through Facebook and Instagram Ads. One combined Meta management scope, with qualifying questions and clear survey requests.

Show the awning doing its job

A real demonstration of a retractable awning opening, an installation time-lapse or a finished terrace can make the product understandable. Use approved photographs and video from your team or permitted supplier assets, and explain the actual installed product.

Use Facebook and Instagram formats deliberately

For Facebook, test project carousels and customer stories with useful local detail. For Instagram, prepare vertical Reels and Stories that show movement and the completed setting. Check text size, captions and cropping for each placement.

Separate domestic and commercial messages

A homeowner may want a patio consultation, while a café operator needs branding options and a project discussion. Keep the creative and destination consistent. Do not promise that a particular targeting interest or demographic will reliably identify every property owner or business buyer.

Offer an honest next step

A site-survey request, product demonstration or genuine showroom event can provide a clear action. Use free-survey language or a seasonal discount only if the business can honour the published terms. A generic percentage discount is not a substitute for a clear offer.

Compare forms with website enquiries

Instant forms reduce steps but still need qualification and follow-up. Collect project location and service interest to identify out-of-area or unsupported requests. Landing-page campaigns can explain more before submission. The appropriate route depends on actual lead quality.

Review suitable opportunities, not just cheap submissions

Connect enquiries to survey and order records where practical. Configure measurement and any retargeting with appropriate permissions and consent. Learning and results depend on conversion volume and account conditions, not a guaranteed seven-day period.

Use evidence from your own installations

Show completed rooms, fitting detail, product specifications and genuine customer feedback. Explain your role if a manufacturer supplies the product and your business measures and installs it. We use only approved photographs, reviews and credentials.

Our portfolio and case studies show work for other local businesses. They are examples of our approach, not claims of results for a awning installer.

Agree the scope before starting

Facebook and Instagram Ads management is £499/month for one combined Meta scope, with advertising spend paid separately to Meta.

See the full pricing and channel comparison.

Website, SEO and Google Maps in one local plan

Local Authority combines a branded website or agreed improvements to a suitable existing site, ongoing SEO and Google Business Profile optimisation. Launch scope includes up to 10 core service pages and your primary town plus up to five nearby genuine service areas. Ongoing work includes 8–10 researched pages or agreed content improvements each month, technical checks, internal linking and reporting.

First month free, then £499/month. No setup fee. Initial three-month commitment. Months two and three cost £499 each (£998 total for the initial three months). From month four the plan continues at £499/month until cancelled. Availability and the trade and primary-town exclusivity scope are agreed before starting.

After completing the initial commitment and paying outstanding fees, ownership of the agreed content and assets transfers subject to platform and licensing terms. Cancellation requires at least seven calendar days’ written notice before renewal. Hosting after cancellation is £20/month, or £50/month including minor maintenance; SEO and marketing stop. Compare packages and read the full terms.

GOOD TO KNOW

Questions we hear often.

Are Facebook and Instagram charged separately?+

£499/month covers one combined Meta management scope. Advertising spend is additional and paid directly to Meta.

Can you film our installations?+

We can use approved supplied assets. New photography, filming or larger production is quoted separately.

Do you guarantee homeowner leads?+

No. We qualify requests, inspect outcomes and refine the agreed campaigns without guaranteeing a lead volume.

YOUR PRODUCTS, YOUR AREA

Turn outdoor projects into suitable survey enquiries.

Tell us what you supply and fit, the areas you cover and whether you want installation, repair or commercial project enquiries. We’ll review the fit and reply by email.